It's back! Take a tour of this year's The Apprentice mansion

A new season of the BBC's The Apprentice has kicked off. And with an eye-watering £12m price tag, the contestants' house in leafy Hampstead is as glitzy as ever.

By Annabel Dixon

October 7, 2016

Where is the house?

It's on Daleham Gardens in leafy Hampstead. The north London neighbourhood is a highly sought-after hilltop retreat and famous for its Heath, which boasts panoramic views of London.

Why exactly is the house featured inThe Apprentice?

This Victorian red brick mansion will be home to the 18 wannabe apprentices while they battle it out for Lord Alan Sugar's approval during the new season of The Apprentice.

Elegant reception room.Reception room.


Pannelled dining room.


What's the house like?

The Apprentice has a rich tradition of picking the fanciest homes in London for the budding contestants. And 2016 is no exception.

The six-bedroom, six-bathroom mansion is built over four floors which totals a whopping 10,000 sq ft. Thats 10 times more than the typical English home (according to a recent English Housing Survey).

And while it may look traditional on the outside, the property's interior is anything but. It has been fully refurbished, fusing elegant period features with brand spanking new architectural curiosities.

Did you know we've also found this year's X Factor house? Peek inside here.

On the ground floor, there's a grand entrance hall, reception room and large wood-panelled dining room. But venture down to the basement, and sunlight pours through the contemporary glass wall and ceiling.

There's also a cinema, gym, spa and sauna that this year's crop of hopefuls can kick back in when they're not pounding the streets on tasks, or enduring a grilling in Lord Sugar's boardroom.

Plus, there's a spacious roof terrace overlooking the garden and double garage.

Striking architecture.


How much does it cost to rent?

As always, the price tag matches the glitz. The mansion is currently listed for rent for a staggering £38,783 (per MONTH) via agent Phillips Harrod.

What about to buy?

It seems the owner is looking to sell the property too, as it's also listed on the sales market for an eye-watering £12m (reduced by 11.5% in July) via Marcus Parfitt.

Cinema room.


What's the area like?

Average house prices in Hampstead stand at £1.5m, having climbed £440,710, or 40% in the last five years, according to Zoopla.

But, just like the Apprentice house, average property values in and around Hampstead have taken a tumble over the last year, with the average home falling in value by -0.82% (£12,760).

The most expensive streets in the area are:

Egg-shaped bath.

Spacious bedroom.

Double bedroom.

Double bed.


What else is interesting about the area?

Hampstead is synonymous with the rich and famous. The likes of Ricky Gervais, Harry Styles, George Michael, Elizabeth Taylor, Benedict Cumberbatch and Boy George have all been drawn to the area's mansions.

It's also a hot spot for some impressive stately homes. They include Kenwood House, a popular backdrop for a number of movies, such as Notting Hill.

And of course, it boasts Hampstead Heath, the capital's largest ancient parkland at more than 800 acres.


Back of the house.

Where have previous Apprentice houses been located?

Here at Zoopla, we've earned something of a reputation for tracking down the contestants' house on previous series. Come with us on a trip down memory lane...

Series: 2015

The Apprentice house address: Holborn

Apprentice house in 2015.

Series: 2013

The Apprentice house address: Holborn

The Apprentice house in 2013

Series: 2012

The Apprentice house address: Bayswater

The Apprentice house in 2012

Series: 2011

The Apprentice house address: East Sheen

The Apprentice house in 2011.

Fancy The Apprentice home yourself? Here's what's on the market nearby:

1. This rare Georgian-style property in the heart of Hampstead is actually split into two flats. The property has a light and airy interior and a private garden. It's on sale for £3.5m via Foxtons.

Property in the heart of Hampstead.

2. This four-bedroom period property is surrounded by some of the area's most historical homes. And the roof terrace has breathtaking views of London. It has a £2.9m price tag with Wayne & Silver.

The Mount.
Zoopla (October 7th 2016)